Social Media Marketing

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Can Social Media Marketing (SMM) help Small Businesses? Indeed, a creative use of SMM can make a big difference for small businesses branding at a very low marketing cost. Small companies can not beat big competition on their game, since they lack of their resources. Instead, they should focus on expanding their local brand recognition, increasing website traffic, and building a loyal community of followers.

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Client Management & Lead Generation

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The Internet has changed our reality from one of information scarcity to one of information excess. This has fundamentally transformed the buying process. Buyers are now overwhelmed with all the noise and they are achieving perfection at ignoring the messages they don’t want to hear and researching what they do want to learn about on their own. In the old world of information scarcity, the concept of “lead generation”...

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Web Traffic Generation & Analytics

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Your website needs to have traffic to convert into a sale or a lead. To increase sales online, traffic is the most important aim of all marketing efforts. Your efforts as business owner should be oriented to acquire qualified traffic for your site. As a biz owner you need to understand that getting the proper traffic is like having your "website billboard" on the busiest intersection in the most populated community.

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Find hidden loyal customers rewarding them

Customer loyalty can generate big results for small businesses. In the US alone, consumers hold over 3.3 billion memberships in customer loyalty programs, a 26% increase from two years ago (Source: Colloquy Loyalty Census 2015). However, on average, 50-60% of customers at a small business don’t come back

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